israel is on the fast track to become the world’s first vegan nation. and they took a huge step this week when a vegan activist won israel’s big brother television show. i want to introduce you all to tal gilboa, one of israel’s most prominent animal rights activists and one kick-ass vegan. big brother is the most-watched entertainment show in israel and throughout this season, tal has been there to speak up for the animals. her activism has had an incredible impact, with a recent poll showing that 49% or viewers changed their minds regarding animal suffering in the food industry and an incredible 60% saying they will make a change or have already made a change in their eating habits because of the show.

see the full article about Tal winning at The Vegan Woman: http://goo.gl/0dWO9q and their article on Isreal beaming the first vegan nation here: http://goo.gl/XUzvTu

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This video contains footage from Israel’s Big Brother, used for purposes of commentary, teaching, and research in accordance with: Copyright Disclaimer Under Section 107 of the Copyright Act 1976, allowance is made for "fair use" for purposes such as criticism, comment, news reporting, teaching, scholarship, parody, and research. Fair use is a use permitted by copyright statute that might otherwise be infringing. Non-profit, educational or personal use tips the balance in favor of fair use.